Skilled people spend hours on copying, checking, and chasing.
THE AI OPERATING SYSTEM
Run your service business from one intelligent workspace.
MasterlineIQ—MIQ—connects your customers, communications, work orders, teams, vendors, financial data, and automations. Ask questions in plain language, coordinate work, identify growth opportunities, and eliminate repetitive administrative tasks without losing human oversight.
Connected operational context Approval before sensitive actions Built for real service workflows
LIVE PRODUCT
Actual MasterlineIQ interface · fictional demo company and data01 / THE PROBLEM
Your entire business, finally working together.
Most service businesses operate across disconnected inboxes, spreadsheets, accounting systems, scheduling tools, and tribal knowledge. Your team becomes the integration layer by hand.
EMAILCustomer requestCopy details
→SPREADSHEETTrack the jobRe-enter data
→CALENDARSchedule workChase approval
→ACCOUNTINGCreate invoiceCheck completion
“One operating system. One shared source of intelligence.”
Work waits in inboxes and handoffs instead of moving forward.
The same job is interpreted and entered differently in every tool.
Owners cannot see the whole operation from fragmented records.
02 / MEET THE BUSINESS BRAIN
A business brain your entire organization can use.
MIQ brings fragmented information together, applies the context of your business, and helps every role answer questions, coordinate work, prepare actions, and make better decisions.
Bring together QuickBooks, Google Workspace, communications, work orders, calendars, workforce data, GPS systems, and other business tools.
Create a continuously updated picture of customers, jobs, employees, financial performance, risks, and opportunities.
Let authorized users prepare reports, update records, draft communications, schedule work, create estimates, and coordinate projects.
Turn proven processes into recurring workflows with permissions, exception handling, approvals, and audit history.
Available capabilities Expanding workflows
MIQ currently connects business context, answers questions, organizes customer and work-order knowledge, surfaces operational intelligence, and prepares governed actions. Broader automations, portals, and collaboration features are being introduced progressively through the beta.
03 / WHAT MASTERLINEIQ CAN MANAGE
From customer relationships to completed work.
Manage customer structure, shared conversations, fulfillment, field teams, growth insights, financial context, and repeatable work from one connected operating layer.
MARKETING & SALES
Run marketing & sales from one connected context.
✓Structured CRM for accounts, locations, contacts, services, and work history
✓Shared inbox ownership, statuses, tags, mentions, and internal notes
✓Customer, service, product, location, and revenue patterns
✓Underused services, uncovered territories, and declining activity
✓Upsell and cross-sell opportunity identification
✓Personalized outreach and campaign preparation
ROLE-SPECIFIC EXPERIENCES
One operating system. The right view for every role.
Owners, administrators, dispatchers, salespeople, supervisors, technicians, and vendors each receive a focused experience based on their responsibilities and permissions.
CONNECTED CONTEXTOwner
Admin
Dispatcher
Sales
Supervisor
Technician
Vendor
MOBILE-FIRST FIELD EXPERIENCE
Service providers see assigned work, customer and job history, check-in and check-out, notes, photos, files, signatures, statuses, KPI insights, and an AI assistant grounded in the relevant work-order context—without the complexity of the back office.
04 / FROM QUESTION TO COMPLETED WORKFLOW
Ask your business anything.
Talk to MIQ as naturally as you would talk to a trusted operator. It uses connected business context to provide relevant answers, create reports, prepare actions, and help your team decide what to do next.
01
Ask“How much revenue have we generated this month?”
MIQ analyzes connected financial and operating records in context.
Available02
Monitor“Which work orders are falling behind?”
MIQ surfaces aging, SLA risk, responsible owners, and relevant history.
Available03
Coordinate“Who is the best service provider for this job?”
MIQ considers availability, geography, skills, history, and performance.
Expanding04
Understand“Which customers are slowing down?”
MIQ compares customer activity, work history, services, and revenue patterns.
Available05
Grow“Where are our best upsell opportunities?”
MIQ finds underused services, uncovered locations, and strong relationships.
Available06
Prioritize“What should the team prioritize today?”
MIQ prepares a ranked operating brief and the next actions for review.
Expanding05 / RESPONSIBLE AUTOMATION
Automate the routine. Escalate the exceptional. Keep people in control of what matters.
MasterlineIQ is designed to increase operational capacity without hiding authority, uncertainty, or history.
Users and automations operate only within approved responsibilities.
Sensitive sends, exports, record changes, and financial actions can require confirmation.
Requested, prepared, approved, completed, and failed actions remain visible.
Unexpected conditions stop or escalate instead of silently continuing.
Operating limits keep automation scope and cost understandable.
MasterlineIQ uses AI and connected business data. It does not replace professional judgment. Verify critical financial, legal, tax, safety, employment, and operational decisions with a qualified person.
Connect operations, conversations, and financials.
QuickBooksGoogle WorkspaceEmailCalendarsWork ordersGPS & fleetFiles & photosMessagingCustom APIsControlled browser workflows
Integration availability depends on provider credentials, APIs, permissions, and beta rollout status. Controlled browser workflows are used selectively when a suitable API is unavailable.
06 / ESTIMATE THE OPPORTUNITY
How much capacity is trapped in repeatable work?
Use this calculator to estimate the administrative capacity your team could redirect. Results are directional estimates—not guaranteed savings.
ESTIMATED ANNUAL IMPACT
Hours recovered983hours / year
Labor capacity created$37,346annual capacity
Workflow volume addressed88work orders / month
Illustrative payback5.8months
Estimates only, based on an illustrative $18,000 first-year MasterlineIQ program. Actual savings, scope, and pricing depend on systems, workflow complexity, adoption, and implementation.
07 / WHY I BUILT MASTERLINEIQ
Built in a family business—not a lab.
Tim YslavaFounder, MasterlineIQ
My dad wouldn’t let me join the family business right away. First, I had to start my own business and make money. Then, I had to work for someone else. That path took me through an internship in high finance and then Bambee, where I worked across strategy, product, and project management for small businesses.
When I finally joined Masterline, I brought those lessons into the operation. I solved problems one workflow at a time—then built MasterlineIQ to put everything I learned into one platform for other service-business owners.
“I made MasterlineIQ with love for my family—and our little big business.”
Solved a long-standing answering problem.
Led the shift across core operating systems.
Drove growth from the 2021 baseline to the 2026 annualized pace.
CRM, field management, dispatch, payroll, onboarding, dashboards, sales, and retention.
FOUNDING PARTNER WAITLIST
Help shape the operating system service businesses deserve.
Apply for beta access as a founding partner. Tell us how your business works, where administration slows you down, and which workflow MIQ should help you improve first.
01 Map the systems and handoffs02 Identify high-value repeatable work03 Define the first governed automation
APPLY TO BECOME A FOUNDING PARTNER
Seven short fields · under a minute